Sponsorship Opportunities

Take advantage of Sponsorship opportunities with one of Ipswich’s most loved community celebrations and put your brand at the heart of an event that genuinely connects people, businesses, and place.

The Goodna Jacaranda Festival is a vibrant two‑day celebration held on Friday 23 and Saturday 24 October 2026, welcoming more than 10,000 attendees from Ipswich and surrounding communities. Proudly delivered by the Goodna Community Association Inc, the Festival has become a cornerstone community event—bringing families together, showcasing emerging talent, and supporting local businesses.

We invite businesses and organisations to join us as festival sponsors and be part of something that delivers both meaningful community impact and strong brand exposure.

Why Sponsor the Goodna Jacaranda Festival?

Sponsoring the Festival is more than placing your logo on a banner. You’re aligning your brand with a trusted, family‑friendly event that people actively choose to attend year after year.

As a sponsor, you’ll benefit from:

• Direct exposure to over 10,000 festival‑goers across two packed days
• Brand visibility before and during the Festival via digital, on‑site and stage promotions
• Face‑to‑face engagement opportunities with families, parents, market‑goers and food lovers
• Strong community goodwill through supporting a not‑for‑profit organisation
• Creative activation opportunities to bring your brand to life on‑site
• Ongoing social media and online promotion, including website backlinks to boost visibility

Our audience is community‑focused and loyal. They notice—and support—businesses that invest back into the community they live in.

A Valuable and Engaged Audience

The Goodna Jacaranda Festival attracts a highly engaged local audience:

• Families with children, parents and grandparents planning their weekend around the event
• Young performers and their families drawn by our 20+ hours of live stage programming
• Festival foodies, market‑goers, and community supporters
• Over 76% of attendees from Ipswich, with additional visitors from surrounding LGAs
  

These are people who value local connections, family experiences, and community‑minded brands.

Sponsorship Packages to Suit Every Business

We offer a range of sponsorship opportunities designed to align with your marketing goals and budget, including:

Naming Rights Partner

Position your brand as the face of the Festival with maximum visibility and premium inclusions such as main stage naming, extensive on‑site branding, live stage recognition, digital promotion, backlinks, and a large allocation of festival tickets.

Major Partners

Gain strong promotional exposure through our various activations, plus get the opportunity to brand a specific element of the event program. Perfect for businesses looking to increase awareness and customer engagement.

Supporting Partners

Gain strong promotional exposure through stage banners, live acknowledgements, social media promotion, website backlinks, and on‑field activation space—perfect for businesses looking to increase awareness and customer engagement.

Let’s Create a Partnership That Works

We pride ourselves on building mutually beneficial partnerships that deliver real value—not cookie‑cutter sponsorships. Whether you’re a local business or a larger organisation, we’re excited to explore how we can align the Festival with your brand goals.

If you’d like to receive our full Sponsorship Prospectus or discuss opportunities for the 2026 Festival, please complete the form below and our team will be in touch.

Let’s work together to connect community, celebrate culture, and showcase your brand.